Tuesday, November 28, 2006

We sell you an Aussie Christmas


Still on the theme of Christmas (not my fault if it comes so soon!), look at this week's issue of The Australian Women's Weekly: Cuddling a koala for Christmas, how cute and exotic! But there's more: this little girl is Bindi, daughter of Steve Irwin, the Crocodile Hunter who died last September. Bindi, who is eight, co-hosted numerous TV shows with her father and is now a celebrity in her own right. Her first Christmas without her daddy, isn't that a story that will sell well? Do you think I'm being cynical? Yes dreadfully, but far less than the crocodiles who run these magazines. The other cover story is "Nicole Kidman's marriage crisis: I'm trying to stay positive". Nicole, a Sydney child, is also a fantastic front cover name in Australia. Add 150 fabulous gift ideas and a free Christmas Carols CD and you've got a perfect product. Good job.
Posted by Picasa
En poursuivant sur le thème du Noël austral (pas ma faute si ça commence si tôt !) voici la couverture de The Australian Women's Weekly cette semaine : Noël avec un koala dans les bras, comme c'est mignon et exotique ! Mais il y a mieux : la petite fille sur la photo c'est Bindi, fille de Steve Irwin le Chasseur de Crocodiles mort en septembre dernier. Bindi, qui a animé de nombreuses émissions télé avec son père, est déjà à l'age de 8 ans une personnalité médiatique à part entière. Son premier Noël sans son papa, voilà une histoire qui va bien faire vendre ! Vous me trouvez cynique ? Oui, effroyablement, mais bien moins que les crocodiles qui gèrent ces magazines. Deuxième titre à la une : "Crise conjugale pour Nicole Kidman : J'essaie de rester positive". Nicole, née à Sydney, reste l'enfant chérie des australiens. Ajoutez à ça 150 fabuleuses idées de cadeaux et un CD gratuit de chants de Noël et voilà un produit parfaitement calibré !

10 comments:

Kim said...

I knew I had a soulmate elsewhere in the world. . .apparently she's in Sydney. Don't let the marketers get you too down. After all. . .it's summer there for Christmas, eh? ;-), so they can't spoil everything.
-Kim

Annie said...

I once heard a marketer suggest that he could sell anything to anyone. I bet you might prove him wrong!!!

Anonymous said...

The cover with Bindy is just too creepy

Dongor

Olivier said...

comment cela, il y a une crise conjugale chez Nicole Kidman et Liberation n'en fait pas la une, je vais changer de journal moi.

Je ne connais pas Bindi, mais il a l'air connu, apres ca mort il y avait plein d'article sur lui dans les journaux US mais rien sur les journaux francais.

tr3nta said...

beautifull your last pictures... love the swimming pool, and the reflections on the bottle...
really nice...

Kate said...

What is it that makes someone exploit something so private? Good commentary on the post. She is a lovely looking child, tho, isn't she, and that wouldn't hurt sales!

Susan in Atlanta said...

I felt terrible about his death. He was so popular here because he was such a character!

I guess the mother let her do it so maybe she just doesn't want him to be forgotten. And possibly good publicity for their organization?

Joel Reynolds said...

Wow - I'm really glad I found your blog - or that you found mine. I loved that picture you posted for your dad - it is amazing. I really like your pictures - and Sydney is my favourite city in the world!
Talk to you soon.
Joel

photowannabe said...

Crass commercialism can take all the joy out of Christmas.
Great commentary on the magazine. I agree with everything the other bloggers said too.

Cergie said...

J'aime bien le rapprochement entre les espèces de crocodiles que tu fais: ceux qui finalement sont obligés de manger des humains pour vivre et les autres, qui exploitent le coté voyeur des humains pour s'enrichir